Know what actually drivesShopify revenue.
Attribution.ai aligns pixel events, post-purchase surveys, and modeled lift into a single decision-ready measurement view your team can trust.
Measurement Snapshot · Live
Signals in syncChannel performance this month
Meta Ads
Confidence 91%
Spend $28.4K · Attributed revenue $71.2K
Google Ads
Confidence 93%
Spend $19.6K · Attributed revenue $54.7K
TikTok Ads
Confidence 88%
Spend $11.1K · Attributed revenue $29.4K
Confidence 95%
Spend $4.9K · Attributed revenue $33.6K
What this view enables
Weekly reallocation with cleaner confidence context
Every recommendation references matched signals from attribution, survey, and modeled channel contribution.
< 5 min
to first workspace setup
3 signals
reconciled in every view
24/7
sync + attribution updates
1 source
for teams, AI tools, and reporting
7
Attribution models available
5M
AI tokens included monthly
< 5 min
To first trusted insight
14 days
Free trial (card required)
Built for Shopify brands measuring performance across channels
Connects to your ad platforms and sales channels
Product Preview
Your entire marketing picture, one dashboard
Connectors + Agents + CLI
Ask reliable measurement questions from the AI tools your team already uses
Use first-class connectors for ChatGPT, Claude, Gemini, and agent runtimes, then automate deeper workflows with CLI commands. Query 16 attribution and causal tools in natural language against the same workspace data your dashboard uses.
Connector setup time
2-5 minutes
Workspace tool surface
16 tools
Automation paths
AI + agents + CLI
Native connector setup
Connect ChatGPT, Claude, Gemini, and other AI clients with guided auth and workspace-safe permissions in minutes.
16 measurement tools
Attribution, MMM, incrementality, creative diagnostics, anomaly detection, and channel-level reporting from one source of truth.
Agent + CLI workflows
Run repeatable analyses in your own agent stack or from terminal runbooks, CI jobs, and scheduled reporting.
Common Measurement Gaps
Disconnected reporting makes budget decisions slower than they should be.
Platform-reported conversions often overlap, which makes channel contribution hard to compare cleanly in one place.
Conflicting channel credit in weekly reviews
Privacy changes and cross-device behavior reduce direct observability, so teams need additional signals beyond pixel-only reporting.
Lower visibility for portions of the customer journey
When attribution inputs disagree, budget shifts take longer and confidence drops during planning cycles.
Slower optimization loops and delayed decisions
Attribution.ai combines pixel, survey, MMM, and incrementality signals into one measurement layer so teams can prioritize changes with clearer confidence.
Features
Every tool you need to prove what's working
Multi-Channel Attribution
See exactly where your $50K/mo in ad spend is actually going.
See all your ad spend, revenue, and attribution data unified in one view. No more logging into multiple platforms to reconcile numbers that don’t add up. Seven attribution models — from first-touch to Shapley value — so you can see the full picture.
Post-Purchase Surveys
Capture the 30-60% of attribution that iOS killed.
iOS 14.5 reduced pixel visibility for many customers. Surveys capture what pixels miss — word-of-mouth, podcasts, influencers, billboards. Auto-deployed on your Shopify thank-you page with strong response rates.
AI-Powered Insights
Get told exactly where to shift budget — with dollar impact.
Every week, our AI analyzes your attribution data and surfaces the top opportunities ranked by dollar impact. “Move $5K from Google Brand to TikTok — estimated +$12K/mo in revenue.” Actionable, specific, backed by data.
Increase TikTok budget by 20%
TikTok is undervalued by last-click. Survey data shows it's the #1 discovery channel for 18-34.
Reallocate $5K from branded search
Branded search is capturing existing demand, not creating it. Shift to prospecting.
Incrementality Testing
Prove which channels create demand vs. just capture it.
Run holdout experiments to measure true incremental lift. See iROAS, iCPA, and causal impact with statistical confidence — so you stop paying for conversions that would have happened anyway.
Media Mix Modeling
See the full picture — including channels pixels can’t touch.
Bayesian MMM analyzes your entire marketing mix — including offline, organic, and channels that pixels can’t see. Find saturation points before you overspend. Simulate budget reallocations before you make them.
Customer Analytics
Find which channels bring your most profitable customers.
Not all customers are equal. See which channels bring your highest-LTV buyers, not just the most orders. New vs. returning breakdowns, cohort analysis, and lifetime value by acquisition source.
How It Works
Three steps to measurement clarity
Connect your data stack in minutes
Install Shopify with one click, connect ad channels, and sync historical orders. Most teams finish setup in under 5 minutes.
Build a reliable measurement baseline
Pixel + post-purchase surveys + channel syncs combine into one source of truth. First decision-ready reads appear the same day.
Work in your preferred interface
Ask questions in ChatGPT, Claude, or Gemini connectors, trigger agent workflows, or run the same queries through CLI in scripts and CI.
AI connectors
ChatGPT, Claude, Gemini
Agent tools
Custom workflows and autonomous reporting
CLI
`attribution data query --tool performance`
Integrations
Connect your full marketing measurement stack, not just ad accounts
Attribution.ai combines channel, commerce, and customer signals into one decision-grade dataset your team can trust when reallocating budget.
Paid media coverage
Meta, Google, TikTok, Snapchat, Amazon
Commerce + retention
Shopify, Klaviyo, and order-level conversion signals
Unified measurement
One dataset for attribution, MMM, and incrementality
Try it with low commitment.
Start your 14-day free trial with full access to attribution models, integrations, and AI workflows so your team can validate fit with real data. Card required to activate the trial.
If it's not right for your team, cancel before day 14 with one click. No contracts or long-term commitments required.
Start your 14-day free trial (card required) with full product access
Review your first attribution reads in the first few days
Cancel anytime if it is not the right fit for your workflow
Most teams use the trial period to validate data quality and integration coverage before rollout.
Build a clearer attribution baseline for your team.
See channel contribution in one place and make weekly budget decisions with better signal alignment.
Start Your Free Trial14-day free trial | No contracts, cancel anytime | First insights in 5 min